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Archive for the ‘Ads are Fun’ Category

Did Jazz become so serious with its Ad?

Posted in Ads are Fun, tagged , , on June 21, 2009 | Leave a Comment »

Everyone was looking forward to “Jazz”. Me too. Honda Cars have always been about style and trust. And when it was announced that they will bring their Hatchback to India everyone got excited. Jazz is cool no doubt but the price tag is way too hefty (sorry for repeating. I know its a cliche now..). [...]

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Cross culture Branding- In.com says “Seedhi Baat In, Bakwaas Out”

Posted in Ads are Fun, Indian Media Samachar on June 15, 2009 | Leave a Comment »

These days we are seeing some of the very creative works in Indian Media Space. Be it the Zoozoo ads or this recent brand strengthening exercise by In.com, we can see innovations happening from every corner.
When I checked this out I was startled. “Seedhi Baat In and Bakwaas Out” seems so logical yet so fresh, [...]

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Creative Ad by Vodafone in recession times

Posted in Ads are Fun on April 27, 2009 | 2 Comments »

It seemed that Vodafone will lose the Hutch touch after removing the ‘PUG’ from the Ad. Afterall it took a lot of effort and time for people to relate Hutch with the Pug, that was a great Brand reckoning technique.
When Vodafone acquired Hutch they spent 100 Crores on Brand transition and awareness. And the best [...]

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